Between 10-11am on September 27, the LCBO will be hosting a virtual meeting to formally introduce Trade partners to our new loyalty program partnership with Air Canada’s Aeroplan.
George Soleas, President & CEO, LCBO and Mark Nasr, Sr Vice President, Marketing, eCommerce & Products, Air Canada will lead the presentation, along with LCBO’s Vanda Provato, Chief Marketing and Digital Officer and Abhay Garg, Vice President of Merchandising. Topics will include:
· The evolution of the Aeroplan program and member demographics
· Promotional opportunities for LCBO Trade partners
· Marketing and analytics support for Trade partners
Please save the date in your calendar. Further information on how to join the call will be sent out shortly.
We hope you can join us.